NFL Expands Ticket Stub NFTs to Over 100 Games for 2022 Season
NFL Ticket Stubs
Modified Date:- Published Date:-Categories: Cryptocurrency
NFL Expands Ticket Stub NFTs to Over 100 Games for 2022 Season
The National Football League (NFL) previously experimented with awarding commemorative NFT ticket stubs to participants in select live games from the previous season, and now the league plans to introduce more games for the 2022 season. Today, the NFL announced that it will be offering NFT ticket stubs to attendees at more than 100 live regular season games during the 2022 season. Like last year, the NFT Virtual Commemorative Ticket initiative is being organized in partnership with the event ticketing giant, Ticketmaster.
Currently, a total of 101 games have been listed for promotion. The NFL's expanded NFT virtual commemorative ticket initiative will include every first week's game, starting with the Buffalo Bills vs. Los Angeles Rams at Sophie Stadium on Sept. Additionally, each of the league's 32 teams will offer NFT ticket stubs for at least three home games during the season.
“We are still in the testing and learning phase of all these NFT explorations,” said AB Desai, who serves on the NFL's club business development team. "But we wanted to do something that would allow all 32 clubs to engage with and offer their fans locally." This season's virtual commemorative ticket NFT will be minted on Flow, the same blockchain platform used for the NFL All Day Video Collective platform.
Last season's NFT ticket stubs were modeled on Polygon, an Ethereum scaling solution, but the league and Ticketmaster turned to Flow with April's NFL Draft NFT collectibles. NFTs act as proof of ownership of an item, including digital goods such as artwork and collectibles.
The NFT market boomed in 2021, with $25 billion worth of trading volume, and sports collectibles—including NBA Top Shot—helped introduce the base of tokenized digital collectibles to mainstream audiences. Virtual ticket stub holders can resell their NFTs on the Ticketmaster marketplace, and Desai said the league saw secondary demand during the inaugural campaign.
With nearly five times the number of eligible regular season games offered this year, as well as more NFTs for each game, Desai said the league will "monitor" resale interest. The NFL's NFT stubs are digital keepsakes that can be kept or sold, but a growing trend in the NFT space is to layer in utility – including access to special benefits and events.
Desai said the league will continue to "explore" additional use cases, including further utility or perhaps the potential for functional NFT-based ticketing (rather than collectible maintainability).
With the growing popularity of cryptocurrency, the NFL has announced that it will expand its ticket stubs NFTs to over 100 games from 2022. This means that fans can now purchase tickets through the blockchain and receive micro-tickets for their matches.